NIKE, Inc. Celebrates Día de Los Muertos With An Air Jordan 1 And Nike Sportswear Classics

NIKE, Inc. has yet to officially unveil its footwear and apparel collection for Halloween, but it’s just shared an official look for the Día de Los Muertos (Day of the Dead) holiday observed in Mexico From October 31st to November 2nd. Included in the family-inspired capsule are a fresh Air Jordan 1 and three never-before-seen takes of staples from the Nike Sportswear roster.

Teased earlier this season in both adult and kid’s sizing, the collection’s only Air Jordan is clad in a three-tone color scheme rooted in those of traditional ofrendas (altars) laid out during the holiday by loved ones of those whom have transitioned. Shades of wine, white and gold also appear on an accompanying Nike DBreak Type, but they’re complemented by intricate patterns, textures and other details on the N.354 proposal.

As with the experimental Daybreak, the Blazer Mid and Air Max 90 co-stars also don marigold motifs on the lateral heel (the Jordan features the traditional Mexican flower on the left shoe’s insole). The former, however, boasts the least complex arrangement of the Swoosh’s festive collection: A “Sail”-reminiscent hue takes over most of the upper and sole unit, although black contrast and varying textures and materials deliver some flair. By comparison, the capsule’s sole Air Max option is replete with nods to vibrancy of Día de Los Muertos, as it revels in lush green and citrus hues, as well as patterns mimicking papel picado and the other-worldly entities associated with the period of remembrance.

Enjoy a look at the entire collection here below, and expect pairs to arrive to Nike SNKRS globally on October 15th.



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