Debuted at ComplexCon in November 2018, PANGAIA introduced a collection of wardrobe basics intended to shake up the $3 trillion fashion industry that’s long wreaked havoc on the global environment. (The apparel business is the second largest polluter in the world, right after the oil industry.) The brand leverages materials science and bio-engineering to reduce waste, utilizing natural materials, recycled cotton and fabric alternatives to reduce waste.
Back with a new take on fashion, the trendy company is set to release their latest product made from flowers.
“THE UNUSED PETALS INSPIRED US, AND WE CAME UP WITH THE IDEA FOR A NEW DYE.”
Collected from tea manufacturers in nearby Nagoya, now the unwanted petals are sent to the lab to be made into our Sakura dye.
This new technology works to regenerate the blossoms, repurpose them and provide a second life. Only petals which have already fallen from the branches are used, and none of the trees are cut or harmed in the process.
The Sakura t-shirt will be available in a limited quantity dropping on Thursday 17th October at 10am CET.