Before the days of online shopping and sneaker boutiques, New Balance enthusiasts like SNS co-founders Erik Fagerlind and Peter Jansson had to look hunt down kicks at mom & pop shops and sporting goods outlets. SNS pays homage to that golden era with a sporting goods store-inspired take on the New Balance 920, dressed in premium pigskin suede and mesh in bright orange and forest green color scheme.
To go along with the retro vibes, SNS has launched a throwback-looking campaign website, snssportsworld.com. A raffle for the SNS x New Balance 920 is now live on the SNS app. The full collection will be available on January 15th on the SNS website.