Supreme Teams with Leica for Exclusive Ultravid 8x20 Binoculars

Supreme and Leica have joined forces for an exclusive set of Ultravid 8×20 binoculars. Originally revealed as part of Supreme’s Spring/Summer 2020 accessories collection, the high-quality binoculars blend exquisite German quality with the New York-based skate brand’s bold branding and dramatic red and white color scheme.

Covered with rubberized red “armor” and featuring a white Supreme logo on both sides of its housing, this set of binoculars is fully waterproof thanks to its patented AquaDura coating. It also boasts up to 8x magnification and is sized in compact fashion for portability plus — in Leica’s own words — “fatigue-free viewing.”

“We are very pleased about the collaboration with Supreme New York,” said Matthias Harsch, Leica’s CEO. “With the Leica Ultravid binoculars, two global and innovative companies have created a great product that combines outstanding optics and innovative design in a unique way.”

Limited to a scant 182 units, the Supreme x Leica Ultravid 8×20 Binoculars will release via the Supreme webstore and the brand’s retail outposts later this fall. The MSRP has yet to be announced, but as in-line Ultravid 8x20s are priced at $749 USD it’s not unreasonable to expect a price point in the $800 USD range.



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